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Press Play Studios

We build systems, strategies, & experiences for what’s next

We work with organizations to translate signals of change into real things — AI systems, futures roadmaps, immersive experiences and keynotes that help leaders build toward what's next.

Press Play Studios is a mashup of an Innovation Lab + Futures Research + a Creative Agency, which we like to refer to as a Futures Studio. We bring together multiple disciplines to help your people who want to bring BIG + NEW ideas to life.

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What We Build

01 — Systems

Custom AI systems and internal software architected for where the business is going — not just automating where it is today. Every build starts with a future-state, then reverse-engineers the platform that gets you there AND how to grow into the future.

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02 — Strategies

Workshops, keynotes, and advisory engagements that help leadership teams see what's coming and decide what to build toward. Backcasting from a preferred future to the decisions that matter in the next 24 months.

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03 — Experiences

Future artifacts, installations, and immersive exhibits that help organizations feel the future — not just read about it. Selective engagements, 1–2 per year.

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Who We Work With

We work with leaders who know their current systems, strategies, or setup won't carry them into their next decade — and who'd rather design for what's coming than react to it when it arrives.

That usually looks like one of these:

FOUNDERS & OWNERS of small-to-mid businesses architecting AI-native operations, future-ready tech stacks, and the next chapter of their company.

HEADS OF INNOVATION, STRATEGY, & TRANSFORMATION at enterprises navigating category shifts and the question of what to build now for the company they'll need to become.

CONFERENCE ORGANIZERS & CULTURAL INSTITUTES looking for a keynote, or experience installations that moves audiences from passive listening to active imagining.

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Timeless

Featured Experience Project

Embedding physical objects with digital memories

TIMELESS was my first public experiential futures exhibition — built to prove that emerging futures become most actionable when people can walk through them. Presented as a traditional gallery with seemingly invisible technology, it let visitors experience a future in which physical objects carry perceived memory through embedded digital content.

Part art exhibition, part foresight laboratory. A demonstration of what becomes possible when technology truly blends into the background of lived experience

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View The Case Study

Learn About Experiential Futures

How We Work

Every engagement starts with the same question: where are you going? Not where do you want to be by next quarter — where does your company need to be when your industry has reorganized around what's coming?

we work backward from that future. Backcasting the systems, strategies, and experiences that get you there. Designing for the business you're becoming, not just the one you are.

The methodology was refined across 15 years inside the innovation department of a leading Fortune 100 company, facilitating 100s of workshops resulting in 39 U.S. patents granted — now it's how every engagement at 3vies runs.